inside trio
May 10 2012

Trio Honored with 7 Communicator Awards

Here at Trio Media Group, we are constantly developing dynamic ways to brand and market our clients through the development of websites, digital content, marketing campaigns and videos. That hard work paid off, this time in the form of seven 2012 National Communicator Awards.

The Communicator Awards is an international award program that recognizes creative excellence for communication professionals, honoring the best in advertising, corporate communications, public relations and identity work for print, video, interactive and audio.

Our client work was recognized in the environmental awareness, health, green/eco-friendly, news, banking/bill paying, beauty and cosmetics as well as branded content – business to consumer categories, including:

2012 Gold Award of Excellence: Laura Turner Seydel
Websites – Environmental Awareness

2012 Silver Award of Distinction: HealthWatchMD
Websites – Health

2012 Silver Award of Distinction: ISSN School & Spa
Websites – Beauty and Cosmetics

2012 Silver Award of Distinction: Male Plastic Surgery
Online Video – News

2012 Silver Award of Distinction: Georgia Commerce Bank
Websites – Banking/Bill Paying

2012 Silver Award of Distinction: The Piedmont Promise
Branded Content – Business to Consumer

Digital content development is the focus of the projects that won these awards. Our goal is to create innovative, creative and effective work for our clients. Together we have accomplished this and the awards are a sign of our commitment. 

The Communicator Awards is sanctioned and judged by the International Academy of the Visual Arts, an invitation-only body consisting of top-tier professionals from a “Who’s Who” of acclaimed media, advertising, and marketing firms. Visit www.iavisarts.org for a full member list and more information.

April 27 2012

Trending: Study shows consumers are using social media to access and act on health information

HealthWired

HealthWired.com was created for that very reason.

An interesting report that was recently published highlights how consumers are relying on social media for access to all kinds of health resources. Trio Media Group has been seeing that trend as well within our health-related client base over the last 18 months. Trio has created a new mobile and social media health news site, Healthwired.com, as a result of this trend. HealthWired.com will be used to feed consumer news into AfterCareRx, a private patient portal that provides prescribed education for lifestyle-based diseases like diabetes, obesity and high cholesterol. It will also offer topic-based opportunities for sponsorship by pharmaceutical companies, healthcare groups and consumer brands that want to reach an engaged audience. read full article

February 3 2012

Trio’s Ron Slotin travels with Laura Turner Seydel and Captain Planet Foundation to Ghana

Trio Media Group’s Ron Slotin traveled to Ghana this week with Trio client Laura Turner Seydel to meet with members of the Ghana Planeteer Movement.

Laura, an eco-living expert and chairperson of the Captain Planet Foundation, along with Captain Planet Foundation founder and Captain Planet co-founder Barbara Pyle, will meet with the Planeteers, as well as the U.S. Ambassador to Ghana and the Minister of the Environment to discuss environmental issues affecting the African nation.

Trio Media Group provides public relations, digital content strategy, creation and management as well as social media services to Laura and the  Captain Planet Foundation. While in Ghana, Laura will meet with the media for interviews and speak to influential groups.

The Ghana Planeteer Movement was launched in October 2010 by Laura, along with Edward Boateng, executive chairman of Global Media Alliance, and Osagyefo Amoatia Ofori Panin II, Omanhene of the Akyem Abuakwa State. The group plans hands-on clean-up activities in their area as well as environmental education campaigns in schools.

Visit Laura’s blog to learn more about this exciting global movement!

Photo courtesy of the Ghana Planeteers

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